If You're In The Horse Business To Make Money, Then You Need To Hear The Critical Information Our Equine Business Experts Share In These Exclusive Interviews!

“Two-thirds of new employer firms survive at least two years, and about half survive at least four years.”
US Small Business Administration FAQ’s

“The NFIB estimates that over the lifetime of a business, 39% are profitable, 30% break even, and 30% lose money.” 
Businessweek.com

Will your horse business survive beyond year four?

Will you be profitable?

The "How Your Horse Business Can Make Loads Of Money (Even During A Recession, And Even If You Didn't Think It Was Possible) Volume 1" Collection Will Help Get And Keep You In The Black.


Selling 101 - A Panel Discussion on How to Quickly and Safely Sell Your Horse - Normally $115 Value

With Patricia Bores, HorsesMidwest.com
Drew Fitzpatrick, Minnesota Hooved Animal Rescue Foundation
Glen Benson, County Line Farm
Jean Liestman, Reflection Farm

How do you sell a horse quickly, efficiently, without spending a lot to market it, and without worrying that it may end up abused, neglected, or worse? 

  • How do I target the proper market for my horse?
  • What's the best way to advertise my horse?
  • How do I sell a horse that is "challenging" or has "special needs" when everybody seems to want "bombproof"?
  • How do I know my horse is going to a good home?
  • How do I create a Unique Selling Proposition when selling a single (or multiple) horses?
  • What constitutes "Customer Service" when selling a horse?
  • What kinds of scams are going on, and how do I recognize and steer clear of them?

A lot of people ask those questions, and this call addressed them. It is a 80 minute call with some of Minnesota's finest horsemen. Includes a number of bonus items, including:

  • "The Beauty of Horses" Original Screensaver - Value $27

  • "Hor$e Cent$: Infiltrate and Dominate Your Local Equestrian Market Using Pre-Equestrian Classes" mini-ebook Value $27


"The Eight Strategies to Success", Normally $27
with Douglas Emerson of ProfitableHorseman.com

Do you really believe there is no money to be made in the horse business?

Here are 8 simple strategies for success for creating the business and life you have always wanted:

1. Build a compelling three year vision. (Define your success.)
2. Control the dollars. (Chaos rules in the absence of control.)
3. Make time to plan. (Work on the business instead of in it.)
4. Lead for Success. (It starts at the top.)
5. Be a catalyst for customer service. (Clients and customers pay the bills.)
6. Master the selling process. (Nothing happens until something is sold.)
7. Market methodically. (Marketing never stops; keep the clock wound.)
8. Achieve Balance between work, rest and play. (Who is the boss?)

Listen in as Douglas Emerson, of ProfitableHorseman.com discusses these concepts.  Doug is a long-time businessman and horseman who believes a business should support itself; you should not have to work yourself to the bone, and horse people can learn strategies and techniques to earn them the living they deserve.


"Starting and Running Your Horse Business", Teleseminar Audio and Transcript
with Lisa Derby Oden of HorseConsulting.com

This item is not available separately.

Lisa Derby Oden "Horse Business A-B-C's" will give you skills to 

  • Activate your professional potential with her newsletter, workbooks, and workshops.

  • Build your horse business with individual customized consulting and coaching services.

  • Create sustainable futures for your horse association with strategy, team building and leadership development.


Horse Anti-Slaughter Legislation Effects - 90 minutes - Normally $47

The bans and subsequent legislation which is closing down horse slaughter in the U.S., and the export of horses to Mexico/Canada for slaughter has already affected you.  What do you need to do to compensate for this, and how do you adjust your business strategy?

After listening to this audio, you'll know what this legislation will do to your horse's value, your business income, and what you should do NOW to start compensating for this transition:

  • Understand the situation, and how it will affect your business in the coming months and years.

  • You can now look ahead and find ways to plan for the changing economy.  If you position yourself correctly, you can find ways to take advantage of it.

  • Educate others, and prevent this from happening to our economy again.


How to Properly Plan, Start and Run Your Horse Rescue So That Neither It Nor You Implode, Collapse, or Need Bailing Out! - 90 minutes - Normally $47

With Drew Fitzpatrick, the heart and brains of the Minnesota Hooved Animal Rescue Foundation.  This is a Horse rescue that has operated since 1991, is doing a great job, and isn't about to go out of business.

After listening to this audio, you'll have learned shrewd business tactics that apply to any kind of horse club, business or rescue, including:

  • getting free (or cheap) labor from at least 3 different sources

  • how to get consistent, predictable donations

  • how to hold a good fundraiser (or sales event).

  • the challenges and joys of running a rescue (or any other kind of business)

  • how to delegate responsibilities

  • how to find your niche in the industry

  • why and how business planning is important to running your rescue

  • as well as tips on keeping yourself healthy


NAIS: The National Animal Identification System:  A Discussion - 90 minutes - Normally $27

With Sharon Zecchinelli of NoNAIS.org, Karin Bergener, Esq, Ron Freeman, cattle rancher, and Stacy Mayer of AWhiteHorse.com

 

This audio covers what the NAIS is and what it says it is, which are two entirely different things.
You'll learn how the NAIS is

  • NOT voluntary - how your freedom to chose compliance has already been compromised.

  • Making small farms, small breeders, and 4-H a thing of the past.

  • Making raising your own animals for meat impossible,

  • Decreasing the value of your show and breeding horses,  ... and what you need to do NOW to stop this invasive action.

Your best first step is to get educated.  This audio is the way to start your education. 


Using the Media to Position Yourself As An Equine Expert - 90 Minutes - Normally $47

With Joan Stewart, "The Publicity Hound"

Joan Stewart, a.k.a. "The Publicity Hound," is a publicity expert who shared the secrets of how to position yourself as an equine expert so the media starts flocking to you too, and so people who need what you offer can find you online. Joan, a former editor of three daily newspapers and a weekly business journal, has accepted and rejected thousands of story ideas from experts, so she knows the kinds of sources the media seek out, and the kinds they ignore. She also has positioned herself online as one of the world’s foremost experts on publicity and how to work with the media. Joan publishes "The Publicity Hound’s Tips of the Week," a free weekly ezine read by more than 20,000 people worldwide. You can subscribe at her website at PublicityHound.com.

You'll learn:

  •  Why it's important to first become an expert, then promote your expertise

  • Where to find a valuable document--for free--that will explain the 10 levels of expertise and how to achieve each level

  • Where to begin a publicity campaign so you do the important legwork that will pay off months later

  • How to create a "Top 25 Media Hit List" of your key media contacts who are in the best position to help you

  • The Number One thing journalists expect you to do before they agree to cover you

  • How to get fabulous exposure online, and have customers flocking to you, even if no journalists cover your story

  • When you want the media to write about you, and when you want to write articles yourself

  • Joan's favorite fun things to do for getting publicity (there's something here for everybody)

  • The easiest way imaginable to get into big national magazines over and over again

  • Where you can learn how to write press releases for consumers, not only journalists, and post them online


PR For Equestrians & Equine Businesses - 90  minutes - Normally $27

With Sherry Busch of RiskOutWest.com, Business owner.

Learn strategies to bring YOUR equine business into the limelight on any scale, local, regional or national, using a variety of different kinds of Public Relations to build and expand your business. 

Your business benefits when you:

  • Correctly write a media release (press release)

  • Build a media kit that gets noticed and used

  • Use the press coverage you get in other parts of your marketing

  • Know How to find a PR company that works with you, your business and your budget...


BrandU: “What You Think You Are Selling Is Killing Your Business” $47 Value

Owning a business is one of the most powerful keys to the kingdom of wealth and freedom - IF you do it well.  The trouble is most entrepreneurs… don’t.

Instead…

  • They chase opportunities…

  • They stab at tactics…

  • They are at the mercy of their customers…

  • They get lost in their ideas, leaving one for the next one… 

  • They are unclear of the path that will lead them to success… 

 All because they’re stuck in possibilities and guessing each step of the way...

 It doesn’t have to be this way.

 In this fun and informative interview, BrandU® co-creator Kim Castle will raise the bar on what it really takes to make customers think of you first, last, and always, and she’ll show you how to do it with clarity, power, and ease.

 You’ll discover:

  •  How to get into the hearts of paying customers—and stay there…

  •  Why Starbucks can charge five bucks for coffee and you can’t…

  • Why what you’re selling may be killing your business…

  • How to attract customers like big business does…

  • How to increase the effectiveness of your marketing 100%…

  • The hidden problem with features and benefits…

  •  The most powerful steps to take at the beginning of any business…


5 Top Ways To Get - And Keep - Corporate Sponsors - Value $47

Have you ever thought about getting sponsors for your speaking, business, book, events, club, charity - or competitive riding career?

America’s most successful companies partner with sponsors. Why not you?

How would you like to do what you love and have someone else foot the bill? There are so many opportunities for corporate sponsorships. Companies will spend over $13.39 billion for sponsorships this year.

Linda Hollander, the “Wealthy Bag Lady”, can help you. Linda has consulted with many businesses, speakers, authors, and charities to help them profit from the awesome power of corporate sponsors. 

You’ll discover:

  • Exactly how to identify your potential sponsors

  • Specifically how to attract these sponsors

  • How to spotlight your assets (you've got more than you're aware of)

  • How to know exactly how much to ask for (Don’t sell yourself short)

  • Tricks to turning a “no” into an enthusiastic “yes”

  • Exactly how to double or triple your results with media

  •  The 3 biggest mistakes people make

  • How to get your sponsors to renew again and again (the easiest sale is to your current, enthusiastic customer, right?)

This teleclass is only for people, organizations and businesses who want success now. Those afraid of rapid business growth need not apply. This is a fun, informative hour!


Stable Design For Manure Management - $47 Value

A brilliant, 90-minute discussion with Peter Moon of O2 Compost on the ins and outs of using an aerated composting system to manage manure.  Appropriate for all horse owners, whether you have a single miniature horse or a barn full of Percherons.  Learn how easy it can be to manage your manure situation.. and maybe even make a few bucks in the process!
 

In this call, you'll learn:

  • The critical importance of proper waste management, with the environmental, legal and financial impacts of doing it improperly.

  • Simple systems you can set up and easily manage on virtually any size property

  • How you can turn your equine waste management system into another stream of income - everything is valuable to somebody, and horse poop is no exception!


If You Want To Be Truly Competitive In Today's Difficult Economy With Your Equine Business, You Simply Cannot AFFORD To Pass Up This Super-Telepak Collection!

If you're in business in the equine industry, the increasing challenges in the economy, the weather, ever-increasing gas prices and many more issues make running your business profitably more and more difficult each and every day.  Get a leg up on issues you're facing - that we're all facing - with this Super Telepak set!

Get your very own copy of these 11 telepaks (audios, transcripts and workbooks) all for yourself.  If you have high-speed internet, you can download them in just a few moments, PLUS in just a couple of business days, they're in your mailbox on a single CDROM.  

  • 2 critical warnings about the changing equine business climate - as well as the solutions it presents for your riding career or business;

  • Dozens of indispensable tips on selling horses - even pros will find gems in here;

  • The brilliant business plan of a stellar horse rescue: how to stay in business in a super-soft market - it's all about positioning

  • A highly creative, extremely effective method of getting any amount of capital for any  business in any economy - and how to have them begging to give you money!

  • What it really takes to make customers think of you first, last, and always, and to do it with clarity, power and ease.

If you don't listen to these audios, I guarantee you're losing business, clients, and wasting your valuable time.  If you don't get them, you'll continue to waste precious time, money and energy.. perhaps even your health.

This is the only place you'll ever get all these timely interviews - ever!  Nobody else has gone to these lengths to get all this information compiled just for you.  And we're offering it at a ridiculously low rate today - if you bought these separately, you'd pay at least $400 for them. 

Even as a set on the EquineTeleseminar Bookshelf, we're charging a lot more for it.  Get this here and now - or continue to struggle and bleed your business.. even if you aren't aware it's going on...

It's a No-Brainer Deal! Get This Timeless, Classic and Very Important Package of Audios and Transcripts Today for only $147 - a $243 (62%) Savings, Plus I'll ship all it for free!

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