Clinician Information

 

Patricia is just an incredible hostess. I'd like to thank her and everyone associated with EquineTeleseminar.net for putting this on. Patricia made every thing flow with ease. I'll be on the lookout for new seminars in the future. Dolores Arste ZenHorsemanship.com

 

Hey Patricia, Thanks for providing such a valuable service to the horse community. As an "interviewee", I found the whole process fun and easy. Keep up the super work!! Jane Savoie JaneSavoie.com

 

 

If you are a clinician or consultant, you might hold a teleseminar if any of these apply to you:

• You are launching a new product or service.

• You have a mailing list or discussion list, but you don't market to it very often.

• You would like to start or grow your mailing or discussion list.

• You don't have either a mailing list or a discussion list, but you are somebody who is in demand - you have clinics, have written a book or two perhaps, or you give lectures or seminars.

• You want to get some visibility in your niche.

• You want to be recognized as the expert that you are within your niche.

• You have some kind of proprietary information that people already pay to access.

• You are in a specialty market of some sort - for example, dressage, barrel racing, or "problem fixing."  This works even better if you are niched within a market, for example, Classical Dressage, Nationally Competing Barrel Racers, Business Consulting for Breeding Operations, etc. 

• You know how to sell horses, either online or offline - this is in very high demand.

Organizing Our Event

There are as many ways of doing a teleseminar as there are clinicians.  The way you and I choose to organize our event is likely to be much different than the way another clinician chooses to organize their event.

The objective is of course to make some money, and there are many ways of doing that.  You can market an info-product, a physical item such as a book, video collection, or DVD, or even an event such as a clinic, workshop, seminar or other similar event.

If you don't have an info product such as an ebook, don't worry, I can assist you in creating one.  It's a lot easier than you think; you probably have the makings of one or more all together already, and I have gathered many resources to assist in the process.  Think of me as a marketing project manager - I get the job done, without you having to worry about the details.

If you would rather do just a pure content teleseminar, with no upsell to anything, we can do that as well.  Depending on what your objective is - to build your list, to get some visibility in your market place, or to monetize your list - you may or may not want to charge for the event.

Here's how it works:

• Contact me here, or call me at 218-327-4042, 8am to 8pm central time.

• We decide on a date and a time that works for both of us, as well as for your market.  It works best to allow at least 90 minutes for the call.

• We decide on a topic and a format - formal lecture, informal Q&A, or a panel discussion.

• We decide how much to charge for admission. There are ways to make money with a free admission as well as with a paid admission.  I need to know what your objectives are for holding the teleseminar, and I will assist you in determining what to charge.

• We decide what kind of offer we are going to give the audience.  I always have something to offer them, and I can usually help you find something. 

• I sign up as your affiliate, or you can use my software, and you sign up as mine. 

  • This allows us to offer the participants something special, a deal that they wouldn't normally get if they accessed your services or products from your website, and for both of us to make the event financially rewarding for both of us. 

  • It also allows you to make a commission EVERY TIME they purchase ANYTHING from EquineTeleseminar.net.

• I can help you figure out what kind of package to put together for this deal.

  • I have a very popular Podcasting arrangement right now, with limited availability for the right client.   Visit this page to learn more about it.

• I arrange the teleconference service, build the webpages, unless your webperson wants to build them; collect admission fees if we are charging admission, pre-sell access to the files generated by the event, and create the e-workbook for participants.

• We both market the event to my list, your list, and a variety of discussion lists and forums that seem appropriate.  I can set up a Google ad, and I post the announcement to teleseminar announcement sites, as well as post press releases in various locations online.

• I will set up a time with you before the event to do a sound check, as we record the session, and don't want any surprises.  This only takes a few minutes, and can often be done in our initial phone interview..

• I host the event, first introducing, then interviewing you, asking the participant's questions, if we've gone that route, or if you want to do a formal lecture, I let you have the floor until time to give out the offer, if we are doing a free admission, and wrap things up.